Wednesday, April 26
The Press Hotel
Morning Arrivals & Hotel Check-ins
1pm | Welcome Lunch
Once you’ve checked into your hotel room, join us downstairs to kick off the afternoon with a delicious lunch.
2pm | Introductions & State of PCH/Media // Steve Bagdasarin, General Manager
We’ll start with quick introductions, then Steve will set the stage for the rest of the day. He’ll cover the evolution of Publishers Clearing House, specifically focusing on the brand’s expansion into digital media, PCH/Media’s current market positioning, and what we think makes the PCH story so compelling. We’d love to hear how our story resonates with you.
3pm | PCH/Media Offering & Roadmap // Spencer Scott, Head of Media Platforms
Spencer will walk you through PCH/Media’s product strategy in the context of the PCH user experience, breaking down upcoming product initiatives in the areas of data targeting, reporting, creative, and more. We’ll be looking for your feedback on our current product roadmap as well as potential opportunities we may not have covered.
4pm | Round Table Discussion // Heather Macaulay, Head of Revenue
This session will serve as an open forum for discussion around key themes and challenges you encounter in your day-to-day and how PCH/Media can help to solve them. Heather will use the results of our pre-meeting survey to guide the discussion, posing questions related to the following topics: the evolution of KPIs, measurement and attribution, data usage strategy, brand safety, marketplace quality/fraud, and PCH brand perception.
5:00pm | Break
6:00pm | Drinks & Dinner
We’ll wrap up an awesome first day with drinks at Hunt and Alpine Club before heading to dinner on the waterfront, at Portland’s only floating restaurant.
Hunt & Alpine Club / 75 Market Street / Portland, ME
DiMillo’s on the Water / 25 Long Wharf / Portland, ME
THURSDAY, APRIL 27
The Press Hotel
10am | Audience Review // Matt Bruch, Head of New Market Development
Fuel up for Day 2 with breakfast and a thought-starter session. Matt Bruch will dive into an overview of our current audience strategy, including data accessibility, partners and platforms, and how it all fits in with our overall goal of solving your hardest problems.
10:45am | Breakout Discussions
We’ll break into small groups for casual, focused discussions led by PCH team leads, then regroup to share key takeaways. We’re looking forward to hearing your insights, experiences, challenges, and successes in the following areas:
- Client Success // Darin Leach, Sr. Director of US Sales / Jess Speweik, Director of Programmatic & PMP Solutions / Claire Farley, Head of Media & Operations
- Data / Partnerships // Matt Bruch, Head of New Market Development / Scott Shugrue, Product Lead
11:45am-12:15pm | Lunch
12:30pm-2:45pm | Brew Bus
Let’s cheers to a successful first CAB meeting over craft beer from some of Portland’s finest breweries. We’ll hop on the Maine Brew Bus and hit up tastings at two local establishments before getting dropped back off at the Press Hotel to go our separate ways!
Pick-up & drop-off at Press Hotel
3:15pm | Airport Shuttles
We have arranged for shuttles to bring you over to the Portland Jetport from the Press Hotel. The airport is a quick 15-minute ride from downtown Portland and security lines are minimal!
Pick-up at Press Hotel